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By The Apto Team on May 16, 2019

Ready to create a presentation-ready property website in seconds?

No entering the address and relevant details over and over again, no messing with formatting, no wondering if you missed something.Kala KA_S Satin Mahogany Soprano Ukulele inc TGI bag and Tuner Just a beautiful website created straight from your CRM, autopopulated with the details there, and complete with lead capture form for prospects to register interest.LP LATIN PERCUSSION QUINTO CONGA DRUM GIOVANNI PALLADIUM 11 LP860Z

Samson Karaoke Performance BT4 Mic Stand w Boom+Smartphone Tablet iPad MountSend the URL directly to your top contacts or post it on listing sites. Either way, every inquiry you receive is captured and centralized within Apto for easy follow-up.

Watch the video to see how it works

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By Kim Howard on May 14, 2019

stark building-320x180According to the latest "DNA of #CRE" survey, 50% of CRE marketers use videos or 3D tours for property marketing.

Video marketing is only going to increase in popularity in the coming years. According to a report from HubSpot Research, more than 50% of consumers want to see videos from brands—more than any other type of content. DNP 98106433-6 Wax Printer Ribbon 3.5 x 1181 ft., use with Datamax Printers,And for commercial real estate, it just makes sense! What better way to show off a property than a video tour?

Whether you’re creating videos and tours in-house or outsourcing to third-party companies, savvy commercial real estate marketers need to be aware of the latest trends—and the best tools and companies available to create professional-looking videos.Chang Cymbal J-Series 12 Splash Low Volume Quiet Silent Drum Set Drums Cymbals That’s why we put together a list of the top companies who provide video content and drone or 3D tours to the commercial real estate industry, as well as some tools you could use yourself to make high-quality videos.

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By The Apto Team on May 9, 2019

teamworkEveryone manages someone.Canon 4L Blade - Wiper Blade for use in Canon PX 4L - 10 each

Maybe your commercial real estate brokerage team includes you and one admin to support you. Maybe you manage one other broker, or 10. Or perhaps you’re an independent contractor and it’s really just you! Even then, you’re managing yourself and your work and output every day.Box Partners Rectangle Laser Labels 1 3 4 x 1 2 Fluorescent Pink 8000 Case As they say in commercial real estate, you eat what you kill, so you have to make sure you’re managing yourself as best you can.

Whatever size your team, instilling accountability can be difficult. Here are three tips to make it easier by structuring accountability into your processes.Móvil AMPLIFICADOR 60w 12v con micrófono - - Audio Visual - dp34272

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By Kim Howard on May 7, 2019

NAIOP ICON conference-2Last year, we compiled a list of the top commercial real estate conferences for brokers to attend in 2019.

While they’re specific to commercial real estate professionals, the agenda and sessions at most of these are focused on broad topics that almost all brokers would find useful: macro economy updates, demographic trends, technology best practices, etc.Gordon Duncan Accordi Book 1 e 2 per Cornamusa Scozzese Book Tubi Trad Folk

But there are also several great smaller conferences coming up this year that are geared towards specific commercial real estate specialties.Carbon fiber violin bow 4 4 Straight Balanced Ebony Frog White Bow hair New TG9 A lot of brokers specialize in a particular property type or other niche, and if you’re one of them, you’ll want to check out some of these conferences below, covering industrial, multifamily, healthcare, or retail/office/mixed-use real estate.

Topics: Industry News
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By The Apto Team on May 2, 2019

emails-marketing-320x180Whether you call it an email “blast” or a “push” or a “send,” an email sent to hundreds or thousands of people at once can still be an effective commercial real estate marketing strategy.DNP 18103449 Resin Wax Printer Ribbon 4.17 x 1115 ft., use with Zebra

It cannot and should not replace one-on-one connections and conversations, but there are still times when a mass email can come in handy. 2pcs 12x18W RGBWA UV 6in1 aluminum led flat par can lights dmx dj lightsMaybe you send a monthly newsletter with market news and trends to your network of contacts, or perhaps you want to get the word out on a new listing (after you’ve already called your top contacts and likely buyers, of course).Selmer Paris alto sax mouthpiece concept (Concept)

Mass email may seem like an old-school strategy, but it’s still around for a reason. Here are a few tips to up your game and write emails that people actually want to read.

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By The Apto Team on Apr 30, 2019

watch_by_computer-720230-editedIt’s Tuesday morning, and you have a call block for prospecting on your calendar.20roll DK-2243 Compatible Bredher Continuous Labels White Paper Tape 4in x 100ft

You put Outlook on one screen and Excel on the other. You pull up a browser with your CRE data provider of choice, as well as LinkedIn, Twitter, Facebook, and Google—all on individual tabs. VINTAGE 1964 USA FENDER TWIN REVERB-AMP SPEAKER BAFFLE AND GRILLE CLOTHThen you scan your contacts to figure out a strategy, filtering in Excel to define your target group. Kensington L82024F Memory Foam Seat RestFinally, you pick up your phone and call the first contact in your spreadsheet.

Sound familiar? No wonder HP 48g+ Plus Graphing Calculator 128K RAM with Case. It can take a lot of time each day to get fully prepared and make connections.

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By On order-to-sale Gotoh UPT-UB8 4pcs set gold Planetary Ukulele Tuners on Apr 23, 2019

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brokers-suits-coffee-320x240You, the commercial real estate broker, live and breathe your market. Helping businesses find space to lease or buy is what you do and what you know so well.

As for the people running those businesses, they have other things on their minds! Casio FX-9860GII Graphing Calculator - 8 Line(s) - 21 Character(s) - LCD - BatteWhile some might have a bit of familiarity with the market, many of them don’t have the faintest clue as to how to find the right space for them.

So while you’re aggressively calling to win their business, keep in mind that they’re probably pretty stressed about the thought of the move. TRUEHOOP 15IN 10 LUG CHROME BATTER 3MMConsidering rent may consume up to 20% of company revenues, depending on the industry, and that the devil is in the lease details, it's important they make the right decisions. That starts with selecting the right broker for their needs.

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By The Apto Team on Apr 18, 2019

For many brokers, creating marketing materials for a property is a frustrating ordeal.

Even if you have the technology in place to create websites and brochures, you’re often entering details over and over, Solid Wood Piano Bench Double Duet Keyboard PU Leather Padded Seat Storage Brownwondering if you missed something, or fiddling with the formatting. Then once the site is out there, you’re left sifting through unqualified leads.

And what about those off-market deals that you know you can sell, but don’t necessarily have the budget for materials that can help showcase the property?Larsen 4 4 Cello G String Soft Gauge - AUTHORIZED DEALER

You don’t have time or resources for all that. You need a professional website that’s easy to create, that’s built from the system you already have in place, with a centralized hub to organize and follow up with the leads that you reach out to or that come in on their own.Beautiful Mint Ukulele with Case and Instrument Learning Books

Well, we’ve got good news. We just launched Apto Property Sites, our latest product feature designed to help you work your deals more efficiently.

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